National Fish and Wildlife Foundation (NFWF)
Contact
Susie Holst
Assistant Director - Marine Programs
National Fish and Wildlife Foundation
1120 Connecticut Ave NW, Suite 900
Washington, DC 20036
Email: Susie.Holst@NFWF.ORG
IYOR U.S. Public Service Announcement
NOAA's Coral Reef Conservation Program, the National Fish and Wildlife Foundation, UrbanArts Institute at Mass College of Art and other Marine and Ocean Conservation NGOs are supporting the production and distribution of a series of 30 second TV PSAs to educate the US public concerning ocean-coral reef and coastal environmental education. The PSAs will be available soon.
U.S. Messaging Campaign
NOAA's Coral Reef Conservation Program and the National Fish and Wildlife Foundation have worked together to develop a united U.S. IYOR Messaging Campaign with the input from the U.S. Coral Reef Task Force Education and Outreach Working Group. This group comprising more than 150 people from federal and state government, academia, NGOs, stakeholder groups, etc have been worked together since July 2007 to develop components for this campaign including: an Umbrella Theme, a Tag Line, and 5 Action Messages. To date with the help of a third party contractor, SQN Communications Design, Inc., 3 of the 5 action messages have been developed into FREELY downloadable print advertisements (available in 3 sizes) on www.IYORcreative.com. These ads and other similarly branded products are available to all groups planning their IYOR campaigns - the more coral conservation groups who use these ads, the more impact we can expect to have.
